IRAM has a new visual identity, which was created by REBUS, a graphical design bureau in Paris. The leading idea behind this logo is to suggest the shape of an antenna (to identify both the 30-meter and the Plateau de Bure interferometer) and to evoke images of typical astronomical sources, which are observed with the IRAM facilities, such as spiral galaxies, proto-planetary disks, outflows, comets and many others. The logo will soon be introduced on the website, which will also be rebuild on that occasion.